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January 29, 2015

No press releases this month?! Some top tips for press release content

Sourcing content for press releases can be a challenge for many in-house marketing teams and external agencies who rely on the people within the business to […]
January 16, 2015

Why should I send email newsletters?

Let’s start out by saying that email marketing is the most cost effective and measurable of all of today’s marketing tools. In comparison to traditional printed […]
December 23, 2014

‘Fah lah lah lah lah… lah lah lah lah’

So Christmas is upon us, it’s time for marketing agencies all over the globe to come up with something clever to say in their seasonal messages.
October 3, 2014

High cost sponsorship v low cost marketing tools?

It’s a tough question to answer but one thing is vitally important and can have profound effect on where budget should be allocated. Businesses who understand […]