The challenge was that the scope of their capabilities was extremely diverse and capturing the scale of their operation would be difficult with still images.
We visited a number of our client's production facilities and shot video on the shop floor to highlight the fast-moving environment, extensive plant and equipment as well as the human aspect that drives the quality of the company's products.
Video is penetrating the online world. This particular video works because it does a great job of highlighting the key aspects of our client's operation. It shows their investment in state of the art equipment, range of products and the thing that really makes them tick... their experienced and qualified team.